Superdry Coupon Codes For February 2026

Superdry was originally founded as Cult Clothing in 1985 by Julian Dunkerton and his business partner. Shortly after, the legacy of Superdry began and grew year after year. What originally started with Cult Clothing store locations all around the UK quickly became a new in-house brand that has grown into what Superdry is today. Since then, it has worked hard to gain both its recognition and popularity in the UK and everywhere around the world. Superdry especially began to grow as a brand in 2012 when the business made the big decision to rebrand all of its Cult Clothing stores to Superdry. And what a success that was. Superdry, as we know it today, exists to provide clothing for customers who are especially considerate about celebrating a unique and independent style. Superdry carries a range of brands that also strive to do the same– like Performance Sport, Superdry X, Vintage, Studios Code, Original and so much more. Superdry is inspired by the spirit of adventure and is certainly focused on crafting products that are of good quality while still making sure it is implementing sustainable practices. The brand is currently growing by ensuring that there is a promotion and encouragement of sustainable initiatives, values and activities across the growth of its brand. Supporting a business like this one can give you feelings of satisfaction knowing that you’re helping build a more sustainable and inclusive future. Not to mention the fantastic lineup of products!